No Steam page before release?

[Iphrid]

I posed this question in the Steam status FFF but it got glossed over in the discussion in favor of a question about cloud saves so I will repost it here.

Is there going to be a Steam page before release? Wouldn't it be more sensible to have one at least for the upcoming games list?
There are games on there that don't even have a release date announced or if they do, it's months away but Factorio does not. Let's assume that, a few days before release, some prominent youtubers might be asked to cover the game to create some buzz for the release but when there is no Steam page to go to, it might hold people back, as silly as that might sound. I understand that the new and improved trailer is to be finished before the page is made but having the page at the very least could make creating the buzz so much easier, couldn't it? I'm just wondering what the reasoning is behind having the Steam page so late before release, if at all, when there is a perfectly good list for upcoming games on Steam.

[Klonan]

We're working on it as we speak

[Iphrid]

We're working on it as we speak

Awesome! So will there be a Steam page before release?

[Smarty]

Today if klonan didnt lie yesterday